5.17.2012

You Can´t Fake Fashion


E-Bay and the CFDA are working together to fight counterfeit goods and celebrate original design within the fashion industry. Beginning March 20th, an exclusive collection of more than 75 totes customized by America's foremost designers will be sold exclusively on eBay, with all proceeds benefiting the CFDA Foundation.
E-Bay y la CFDA se unen para ir contra la falsificacion de carteras de diseñador. Una edicion limitada de 75 modelos de carteras diseñadas por varios de los mejores diseñadores de Estados Unidos, se venderan por la página de E-bay, y el dinero recaudado sera para la fundación.
Objectives: Objetivos:
  • Partnering with brand owners and industry organizations to bring attention to and combat the issue worldwide.
  • Removing items reported as counterfeit by brand owners.
  • Providing free tools for rights owners to efficiently identify and report
    items to us for immediate removal.
  • Working closely with law enforcement to prosecute offenders.
-Asociarse con los diseñadores para ir contra este problema mundial.
-Eliminar los articulos reportados como falsos por diseñadores.
-Proporcionar herramientas gratuitas para los titulares de derechos para identificar de manera eficiente y reportar artículos para el retiro inmediato.
-Trabajar en colaboracion con la policia para perseguir a los infractores.

"The CFDA works to protect designers intellectual property and fighting counterfeits is a critical issue to CFDA, eBay and the fashion industry at large... we continue to collaborate with eBay on this bold campaign to educate shoppers on the dangers of counterfeits, raise awareness of our mutual dedication to the fight against fakes and emphasize the importance of original design." Steven Kolb, Chief Executive Officer, CFDA
"Trabajamos para protejer la propiedad intelectual de los diseñadores y luchar contra la falsificacion. Colaboramos con E-Bay para educar a los compradores sobre los peligros de la falsificacion, aumentar la conciencia y enfatizar la importancia del diseño original."

The Council of Fashion Designers of America, Inc. (CFDA) is a not-for-profit trade association of over 350 of America’s foremost fashion and accessory designers. As of 2009, Diane von Fürstenberg is the group's President and Steven Kolb is the Executive Director. Founded in 1962, the CFDA continues to advance the status of fashion design as a branch of American art and culture; to raise its artistic and professional standards; to define a code of ethical practices of mutual benefit in public and trade relations; and, to promote appreciation of the fashion arts through leadership in quality and aesthetic discernment.
La CFDA es una asociación comercial sin fines de lucro de más de 350 diseñadores de moda y accesorios más importantes de Estados Unidos. Desde el 2009, Diane von Fürstenberg es la presidente y Steven Kolb el Director Ejecutivo. Fundada en 1962, la CFDA continúa avanzando en el estado de diseño de moda como una rama del arte y la cultura estadounidense, para elevar su nivel artístico y profesional, para definir un código de prácticas éticas de beneficio mutuo en público y las relaciones comerciales, y, promover la apreciación de las artes de la moda a través del liderazgo en la calidad y el discernimiento estético.

"You Can't Fake Fashion" tote bags designers' created were such a hit, the program has continued this season with an even larger roster of creative folks. The custom totes will retail at U$D200 each, while a selection of limited edition standard totes will retail at $45.
Las carteras "No podés falsificar la moda" fueron furor y se van a seguir fabricando, con más diseños creativos. El precio de las carteras de diseñador es de U$D 200, mientras que el del modelo standard es de U$D45.

DESIGNERS:
3.1 PHILLIP LIM
Adam
Anna Sui

Badgley Mischka
Band of Outsiders
Betsey Johnson
Billy Reid
Brian Atwood
Botkier
Calvin Klein Collection
Catherine Malandrino
Chaiken
Coach
Cynthia Rowley
Cynthia Steffe
Diane von Furstenberg
DKNY
Donna Karan
Foley and Corinna
Helmut Lang
Jason Wu
Jill Stuart
Judith Leiber
Kenneth Cole
Libertine
Lilly Pulitzer
Loeffler Randall
Marchesa
Milly
Naeem Khan
Nanette Lepore
Narciso Rodriguez
Nicole Miller
Peter Som
Rachel Roy

Ralph Lauren
Rebecca Minkoff
Rebecca Taylor
Reed Krakoff
Rodarte
Stuart Weitzman
Tracy Reese
Tahari
Theory
The Row
Tommy Hilfiger
Tory Burch
Vena Cava
Vivienne Tam
Yigal Azrouel
Zero + Maria Cornejo

1 comentario:

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